The American Medical Association (AMA) is the latest professional society to dig into technological discovery for the healthcare industry by creating the AMA Interaction Studio at MATTER, a Chicago-based health IT innovation incubator. The studio will allow physicians, developers, and entrepreneurs to collaborate on the development of new products and services in a simulated healthcare environment.
“Innovation is a key driver in making the health system work better for everyone, and together we can educate and inspire entrepreneurs to deliver technologies that will transform health care,” said AMA CEO and Executive Vice President James L. Madara, MD. “The AMA’s partnership with MATTER will create an environment where entrepreneurs can directly collaborate with and gain insights from physicians and the health care community to improve and advance technologies, products and services that will improve the health of the nation.”
“The opportunity to engage with physicians through the partnership is hugely valuable to our company,” said Shane Greyvenstein of LatticeWorx, a MATTER member company that uses IT solutions to help physicians make better medical decisions, “MATTER’s partnership with AMA will help us to refine our products in collaboration with the medical professionals who will use them, and helps us ensure we’re creating the maximum benefit for patients.”
Professional healthcare societies have been taking a hands-on approach to the problems that their members face by engaging in their own research and development projects. From the American College of Cardiology’s new population health management and analytics databank to a multi-stakeholder diabetes registry that will foster research and innovation, society partnerships are helping to bring insights and novel tools to the point of care for providers.
“New technologies by themselves are not meaningful in health care without the engagement of physicians and healthcare professionals,” said MATTER CEO Steven Collens. “MATTER’s partnership with the AMA creates an environment that will allow entrepreneurs to work together with physicians and the broader health care community to test and advance new technology to improve the way the health care system works.”